Who We Are

About ProDigital Healthcare

At ProDigital Healthcare, our mission is simple: help addiction treatment centers, drug rehab programs, and mental health providers connect with the people actively searching for treatment and recovery.

We specialize in digital marketing for substance use disorder (SUD) treatment, alcohol and drug rehab programs, mental health facilities, and behavioral health providers. Our strategies are designed to increase visibility, build trust, and help treatment centers reach individuals and families looking for real solutions.

  • 01

    The AI Shift in SUD Marketing

    Artificial intelligence is rapidly transforming how addiction treatment centers and mental health providers connect with people. Treatment providers need content that clearly answers questions about drug rehab, alcohol addiction treatment, mental health programs, and recovery options so AI-driven search systems can surface accurate information. With a strong SEO strategy and correctly structured content, treatment centers can improve their visibility in AI results.

  • 02

    Building Trust Where It’s Needed Most

    At ProDigital Healthcare, we believe marketing in this field should be honest, responsible, and built on integrity. Our goal is not just to promote services but to clearly communicate the value of quality addiction treatment and mental health care. We help treatment programs build trust, improve their online visibility, and connect with individuals and families seeking real solutions for recovery and mental well-being.

  • 03

    Connecting People to Addiction Treatment

    The heart of addiction recovery and behavioral health care is the human connection, and that should never be lost in the digital world. At ProDigital, we design marketing strategies for addiction treatment centers, drug rehab programs, and behavioral health providers that keep the people searching for help at the center of everything.

  • 04

    Standing Out from Other Treatment Centers

    The behavioral health space has become increasingly competitive. Drug rehab programs, detox facilities, and mental health treatment centers all compete for visibility online. Standing out requires more than basic marketing. We help treatment providers build stronger visibility, credibility, and trust with people actively searching for care.

  • 05

    Reputation Management & Drug Rehab Marketing

    We help addiction treatment centers build trust across every digital touchpoint, including Google search results, treatment center websites, online reviews and reputation management, educational blog content, local SEO visibility, and paid search advertising. Managing online reputation is especially important for drug rehab programs and mental health providers, where trust and credibility directly influence admissions decisions.

  • 06

    Growth Marketing for SUD & Mental Health

    Treatment programs need consistent admissions while protecting the integrity of their clinical services. We create marketing strategies for drug rehab programs, substance use disorder treatment centers, and behavioral health providers that support both. Our approach helps addiction treatment centers fill their census and make better use of marketing resources.

Leadership

Meet the founders

Dale Rowley, Co-Founder and CEO

Dale Rowley

Co-Founder and CEO

Dale has spent more than 20 years in digital marketing and has marketed, ranked and managed hundreds of health businesses. A Google Partner who manages millions of dollars in ad spend, he leads the strategy for every ProDigital client, helping addiction treatment and behavioral health programs grow admissions through honest, measurable marketing.

Adam Wester, Co-Founder and Executive Creative Director

Adam Wester

Co-Founder and Executive Creative Director

Adam leads creative at ProDigital: brand identity, website design and video production for the treatment programs we work with. A certified project manager, he brings deep experience in creative strategy, UX and interface design, and leading creative teams that build award-winning brands.

How we work

  • 01

    You work with the founders

    Every client works directly with Dale, and with Adam on brand, creative, video and website work. No hand-offs to a junior account manager.

  • 02

    The people who sell it deliver it

    We are the ones who scope your plan, and the ones who answer to you for the deliverables, the reporting and the results.

  • 03

    A dedicated team behind every account

    Our own team of specialists, many of them with us for years, handles the day-to-day work on your account. Nothing is white-labeled or handed off to another agency.

The ProDigital team working together

Why work with ProDigital?

We understand addiction treatment marketing and fill beds.

Connecting You to People Seeking Addiction Treatment Recovery

  • Increase qualified patient leads.
  • Expand reach beyond your local treatment market.
  • Turn website traffic into real admissions conversations.
  • Improve conversion rates from search and paid ads.
  • Build trust with patients, families, and referral partners

Tangible Results that Impact Your Bottom Line

  • Target high-intent inquiries that convert into admissions.
  • Maximize the impact of marketing budgets.
  • Increase qualified admissions calls and form inquiries.
  • Ensure every campaign delivers measurable ROI.
  • Improve online reviews and patient experience.

How We Measure Success

Every engagement measured in admits

Traffic, rankings, impressions and clicks matter, and we report on every one. They are the early signs a strategy is working. On their own, though, they are vanity metrics: they can climb while your census stays flat, and too many agencies stop there. Our strategy targets the searches people make when they are comparing programs and ready to reach out, and we follow every inquiry through to admits and revenue, working with your admissions team.

Early signals we report on

  • Traffic
  • Rankings
  • Impressions
  • Clicks
  1. 1

    Calls & forms

    Every inquiry your marketing brings in

  2. 2

    First-time, relevant callers

    Reviewed for fit, not just counted

  3. 3

    VOBs

    Verifications of benefits

  4. 4

    Viable VOBs

    Coverage that fits your program

  5. 5

    Booked assessments

    Callers scheduled to be assessed for care

  6. 6

    Admits

    The number that fills beds

  7. 7

    Revenue, ROI & ROAS

    What it adds to your bottom line

Extending Influence Beyond Care

Amplify your Addiction Treatment & Drug Rehab Programs

We focus on helping your program appear in the places where people are actively searching for help, whether they are looking for drug rehab programs, alcohol treatment, detox services, or mental health support.

Testimonials

What our clients say

  • ProDigital is the real deal! In just a few weeks, their work has resulted in significant traffic and, most importantly, new customer contacts. ProDigital actually does the work that other SEO companies claim they do: they do the research, fine-tune their approach, study what happens, then do it all over again. Their service is worth every penny!

    Brent Bowen

    CEO

  • We’ve been collaborating with the ProDigital team for years. From the very beginning, they had a deep understanding of the behavioral health space and addiction treatment providers. What stood out most was their willingness to patiently explain the strategy behind everything they do.

    David Larsen

    Program Administrator

  • WOW! The team at ProDigital got us to the top of Google for all our targeted keywords through their SEO work and kept us there! They also manage our Google AdWords for addiction recovery and are getting us a positive ROI each and every month.

    Helen Miller

    Senior Vice President of Marketing